Aerva Interactive Digital Out-of-Home Applications Featured at Silicon Valley Innovation Summit 2012

AlwaysOn’s Silicon Valley Innovation Summit 2012 featured the newest of innovations and the leaders that make them possible. The two day event featured speaker panels, CEO Showcases, and cutting edge presentations. The conference was highly interactive with use of Aerva’s popular applications Pic2Screen, Streaming Twitter, and Poll2Screen all running on the AerWave platform.

Pic2Screen allowed attendees to send in their photos by email during the event to be shown on the large screens along with a caption that they submitted—all images were moderated using Aerva’s moderation engine to filter out inappropriate content. Poll2Screen is a SMS polling application that allows users to text message their votes and see the results in real-time.

The most popular application of the event was Aerva’s streaming Twitter widget which showcased the latest tweets with #SVIS12 and #AlwaysOn hashtags, allowing everyone to comment on the presentations and have their own dialog throughout the conference and cocktail receptions.

MIT Enterprise Forum Uses Aerva’s AerTweet for Live Twitter Stream

The MIT Enterprise Forum (Berklee College of Music, David Friend Recital Hall) used Aerva’s AerTweet widget for a live Twitter stream display. The event was composed of four presentations from successful entrepreneurs evaluating their experiences. The social media stream allowed the audience to share thoughts on the presentation as it was taking place.

While the panelists described their lives as entrepreneurs and how they are able to turn their passions into businesses, the audience participated in the discussion by not only asking questions verbally, but by posting to Twitter. The application displayed tweets filtered through a set hashtag, #technentrepreneur. The tweets displayed on the wall in real-time on stage with the presenters via a projector. Quotes, opinions, and thoughts expanding on key points of the presentations were streamed live throughout the night.

AerTweet provided a way for the audience to interact with each other and the Panelists. Not only did this application provide a way for the audience to participate, it also brought the discussion outside of the recital hall. People from all over could read the key points of the event due to the attendees’ tweets. It enabled the spread of big ideas from a small location. The panelists words were not limited to the participants, but were heard by a large collective.

Panelists:
Nadeem Mazen (Co-Founder/Co-Owner, danger!awesome, CEO, NimbleBot.com), Arthur Ganson (Kinetic Sculptor), Randall Levere (Owner/Founder, Erba Cycles), Albert Reed (Founder & CEO, Demiurge Studios)

Taco Bell Selects Aerva for a Successful Product Launch Using Social Media Campaign on Billboards

Taco Bell leveraged Aerva’s software platform, AerWave, for social media and digital out-of-home to launch new productDoritos Locos Tacos. Aerva’s Platform provides real-time, moderated tweets with many metrics and fraud detection. The most appropriate tweets are shown on two digital billboards, in Times Square and on Sunset Blvd, after receiving user’s permissions. The digital-out-of-home campaign coincides with the work Aerva did for Taco Bell’s Hometown Tweet-Off.

A streaming camera allows the action on each billboard to be viewable on the Taco Bell website. In addition, another set of cameras are coordinated to take pictures of Tweets on the billboards that are sent back to individual users and posted to an online Keepsake Gallery.

Aerva provided the entire system to moderate inbound tweets, automatically ask for user permissions and drive the billboards with real-time, moderated, and user-permitted tweets and also automatically manage cameras so the feeds can be streamed real-time and dynamically populate the Keepsake Gallery.

The positive user response of the product launch campaign influenced the targeted demographics who are very social media savvy and took special interest in seeing their tweets on digital billboards.
—
Taco Bell CMO Brian Niccol On Letting Customers Drive Ideas

Mobile Interactivity Provided by Aerva at PAX East to Benefit Charity

Aerva has developed a mobile application for PAX East that ran during Sunday’s Parenting panel “How Young Is Too Young For Games?” (3-4pm, CAT theater). The application lets the audience interact with the large projection screen on stage via SMS while also donating money towards Child’s Play charity. The organization, with Aerva’s help, benefits Boston Children’s Hospital.

During the panel the audience text in answers to a question related to the talk and see results live on the screen. The audience texts (standard rates apply) facilitate a fundraiser for the Child’s Play charity. For every text sent in, Aerva donates $5 towards Child’s Play. Aerva enables real-time interactivity between mobile, social media applications and digital display networks (outdoor, place-based or enterprise). YayaPlay.com is a parenting and games site, and the organizer of this talk.

“Aerva’s interactive text-to-screen display was a huge hit with both the audience and the panelists! The widget on the screen was super-easy to understand and use and we were thrilled with the response. I was also very happy with every stage of working with Aerva; the professionalism and creative problem-solving of their team made the entire process a delight.” -Jason Wiser, Moderator “How Young Is Too Young For Games” PAX East 2012

PANELISTS:
Jason Wiser [Creative Director, Yaya Play] Dave Schlafman [Creative Director, CloudKid], Naomi Greenfield [Director of Marketing/ Creative Strategist, FableVision], Eric Hardman [Director of Digital Marketing, Games/Preschool, Hasbro], Traci Lawson [Game Designer, Arkadium], Scott Traylor [Chief KID, 360KID], Dave McMahon [Art Director, 360KID], Scot Osterweil [Creative Director, MIT Education Arcade]

Young Sohn Joins Aerva Board of Advisors

Seasoned Executive Brings US and Asia Startup Experience to Digital Display Content Management Leader

Sohn’s startup experience spans Silicon Valley and Asia. He is a member of the boards of directors for both Cymer, Inc. and Arm Holdings, plc and is the former the former CEO of Inphi Corporation, Inc, where he remains a Senior Advisor. Previously he was the president of the semiconductor products group at Agilent Technology, Inc. and chairman of Oak Technology, Inc. Prior to that, Sohn was president of the hard drive business of Quantum Corporation and also director of marketing at Intel Corporation.

Sohn was an advisor to the Massachusetts Institute of Technology Media Lab’s OLPC (One Laptop Per Child) program from 2005 to 2007 and serves on the North America MIT Sloan School Board. Sohn holds a Bachelor’s degree in electrical engineering from the University of Pennsylvania and a Master’s degree from the MIT Sloan School of Management.

“Aerva offers a glimpse into the future of digital displays, whether those are outdoors, billboards, LCDs, tablets or even eInk. Aerva enables Brands to connect people through their mobile devices and social networks to the broad, place-base brand messages that have traditionally delivered results,” said Sohn.

“Sohn joining Aerva’s board is a testament to Aerva’s market-leading platform and stellar customer references and accentuates our intention to continue to expand our partnerships with Sohn’s guidance,” said Aerva’s CEO, Sanjay Manandhar.

Sohn joins existing Board members, Phil Guarascio and Steve Goldman, as well as George Adaniya, Peter Murray and Andrew Schulert on the Advisory Board of Aerva. Sanjay founded Aerva with the express intention of bringing an intuitive solution for place-based display networks and enterprises to manage digital displays and also allow mobile devices to interact with the displays (indoor, outdoor and the web).

About Aerva
Aerva enables real-time interactivity between mobile, social media applications and digital display networks, whether those are outdoor, place-based or enterprise. Aerva platforms offer a suite of software and services for creating, managing, delivering compelling content and experiences across digital media channels. Find Aerva online at http://www.aerva.com.

Maybelline Contest Takes Over Times Square with Aerva Live Stream

Maybelline NY takes girls from Russia to NY in a flicker of eyelashes in a new online-campaign by Grape Moscow, involving interactive promotion on a Times Square billboard.

The Maybelline NY campaign, carried out by Russian interactive agency Grape, kicked off with a Times Square takeover event on April 2nd. and will continue through April 15. During this time, ordinary girls are invited to submit their photos, to get featured on the billboard in Times Square, be voted for by New Yorkers, and win a trip to NY.

Girls may upload photos or take them with a webcam, through a dedicated Facebook app (https://apps.facebook.com/maybelline_nyc_en/), and an app in the top popular local Russian social network Vkontakte.ru (Vk.com) (http://vk.com/app2852018). The photos are then turned into a short personal video presentation that gets featured on the billboard.

Starting from the takeover event, passersby in Times Square can vote for girls through the website http://maybeny.com/, to help them win the free New York trip.

To boost participation during the event, promoters provided by Brand Marketers, were encouraging passersby to vote for the girls ‘right here right now’. Another booster of engagement was the live HD cam from ClearChannel Spectacolor, the billboard owner, that instantly attracted the crowd to cheer for the girls from Russia in front of the billboard.

In addition to being broadcast live onto the billboard (which served as the most intuitive attention trigger), people from the square were seen by participants from Russia, who have a chance to track what’s happening on the billboard live 24/7 through a livestream video, provided by Boston-based digital out-of-home technology company Aerva (http://aerva.com/).

After the launch, through April 15th, regularly updated videos of the girls are appearing on the billboard every hour 24/7 through April 15. At the end of the campaign, the winner of the voting will go to New York, and the story will be continued…

Maybelline New York, L’Oréal

L’Oréal is a worldwide leader in the cosmetics industry, developing innovative products to meet the diverse needs of consumers in 130 countries worldwide. With annual consolidated sales in 2010 of €19.5 billion, the company employs more than 66,600 people in 66 countries and manufactures 5.7 billion products in 38 manufacturing plants around the world. The prestigious portfolio of leading personal care products brands are developed by scientists in the company’s 18 research laboratories and 12 evaluation centers around the world and includes: L’Oréal Paris, Garnier, Maybelline New York, SoftSheen•Carson, Lancôme, Giorgio Armani, Shu Uemura, Yves Saint Laurent Beauté, Viktor & Rolf, Diesel, Cacharel, Kiehl’s Since 1851, Ralph Lauren, Biotherm, L’Oréal Professionnel, Kérastase, Redken 5th Avenue NYC, Matrix, Logics, Mizani, Pureology, Vichy, La Roche-Posay, Sanoflore, Dermablend, SkinCeuticals and The Body Shop.

Grape

Grape is the first strategic digital agency on the Russian market. Founded in 2002 by people who always knew that advertising is beyond TV- or banner-ads.

Lucky to be at the avant-garde of the advertising industry and dynamically expanding, we connect brands and users in the way comfortable, enjoyable and relevant for both. Our strong teams ensure a high level of client service, ideation and production, which has been appreciated by our clients, as well as a number of high pitched local and international awards (http://grape.ru/agency/awards.html). Since 2009 we’re a member of SoDA (http://societyofdigitalagencies.org/), together with other worldwide digital leaders.

We know it’s just the beginning!

ClearChannel Spectacolor

Clear Channel Spectacolor offers high profile out-of-home marketing, billboards, wallscapes, and rooftop signage. Our locations deliver significant national and international reach, and include major global markets, Times Square, Herald Square, as well as a one-of-a-kind events plaza fully equipped with spectacular LED video screens with audio plus spectacular projection equipment located on the ultra hot Las Vegas Strip. Our sites accept the full range of available technologies and customized enhancements. In addition to high profile media space, we specialize in the newest sign technologies, including LED video screens, electronic zippers, fiber optics, specialized lighting, patented projection technology, unique 3-D embellishments and other high impact executions. In-house creative services and start-to-finish project management assist marketers in creating effective communication for a growing on-the-go audience of consumers and business people. Established 1976.

Aerva

Aerva (http://aerva.com/) is a technology company that enables real-time interactivity between mobile, social media applications and digital display networks (outdoor, place-based or enterprise). Aerva platforms offer a suite of software and services for creating, managing, delivering compelling content and experiences across digital media channels.

Brand Marketers

Specializing in experiential executions and non traditional media placements Brand Marketers (http://www.brandmarketers.com/) is a full service advertising and marketing corporation. BRAND AMBASSADORS, a unit of the corporation, has made a mission out of supplying the most high quality, well trained, reliable trade-show, event, spokes models, performers, and other promotional talent for the award winning permitted and guerrilla activations. Brand Ambassadors can supply local staff and managers in any US DMA.

REED Exhibitions features Aerva at MPV Marketing at Retail Show 2012

The MPV Marketing at Retail Show 2012 organized by REED Exhibitions featured Aerva’s streaming Twitter application as part of an effort to keep audience engaged, between sucessive conferences, with interactive social media throughout the event. Aerva also had much to show for its interactive point-of-sale applications for digital screens involving QR codes, Pic2Screen, and Mobile Coupons.

With Aerva, brands develop new relationships with their customers!

Brands’ relationships with their customers are changing as social media and the web now play a pivotal role. To avoid being overwhelmed by this extraordinary upheaval, Aerva developed a technology allowing brands to be much closer to their customers by providing, through digital screens deployed at the point of sale (POS), a range of innovative services and an infinite array of real time interactions. Brands can thus create a new intricate relationship with their customers.

A customer wants to go shopping while sharing his experience with his circle of friends, family or social acquaintances? Thanks to technology developed by Aerva, brands will significantly enhance shoppers’ experiences at their store. Aerva’s software enables sharing virtually with friends on a selected product, bridging the gap between a POS and the e-commerce portal while enjoying coordinated promotions. Brands will then establish a new proximity with their customers, previously unimaginable.

Aerva enables customers to interact, through their smartphones, with screens deployed at the POS without having to download specific mobile applications and without having to touch the screens. Aerva, already active in the USA, has been present in Europe, through the French company O’Services, since September 2011.

Aerva Interactive Digital Out-of-Home Applications Featured at OnDemand 2012

OnDemand 2012 is where the top Internet companies disrupting the enterprise square off with the incumbent players pioneering cloud computing and SaaS. This two day executive event featured high-level debates on how the Internet is disrupting how companies—from small businesses to large enterprises—create, store, distribute, analyze, and take advantage of their mission-critical data. OnDemand also showcases the top entrepreneurial CEOs who are revolutionizing the way the enterprise is radicalized by the Internet. The conference featured Aerva’s popular applications Pic2Screen, Streaming Twitter, and Poll2Screen all running on the AerWave platform.

Pic2Screen allowed attendees to send in their photos by email during the event to be shown on the large screens along with a caption that they submitted—all images were moderated using Aerva’s moderation engine to filter out inappropriate content. Poll2Screen is a SMS polling application that allows users to text message their votes and see the results in real-time.

The most popular application of the event was Aerva’s streaming Twitter widget which showcased the latest tweets with #OnDemand12 and #AlwaysOn hashtags, allowing everyone to comment on the presentations and have their own dialog throughout the conference

Aerva’s Sanjay Manandhar was also a speaker at the event during the CEO Showcases. Watch a video of his presentation herehttp://www.ustream.tv/recorded/21575340

Aerva Drives Social Media Screens at Alcatel-Lucent Future of Broadband Event

The Future of Broadband conference held in Auckland, New Zealand in February 2012 used streaming media applications by Aerva to engage attendees. The event, hosted by Alcatel-Lucent and the New Zealand Commerce Commission promotes the new fast fibre network being built in New Zealand and the potential for it to connect New Zealand to the world.

Ngage Media chose Aerva for its robust digital signage platform that integrates social media and mobile interactivity. The event was attended by people ranging from government ministers and representatives, interested overseas companies to those from all areas of technology. It was a resounding success for Alcatel and the Commerce Commission.

During the conference Ngage ran multiple screens, including Aerva’s Twitter widget, on one of the large screens, thus integrating social media effectively into the event. The best aspect about using Aerva’s software was the ability to seamlessly manage the event across multiple platforms, with effective social engagement with key stake holders from the largest telco companies in Australasia.

Aerva Interactive Digital Out-of-Home Applications Featured at OnMedia NYC 2012

AlwaysOn and Aerva teamed up to provide real-time, interactive applications to involve attendees at OnMedia NYC 2012 at Time Warner Center, NYC.

OnMedia is where cutting edge of Madison Avenue meets the best of the Global Silicon Valley, making it the perfect event to utilize Aerva’s interactive Digital Out-of-Home technologies. The conference featured Aerva’s popular applications Pic2Screen, Streaming Twitter, and Poll2Screen all running on the AerWave platform.

Pic2Screen allowed attendees to send in their photos by email during the event to be shown on the large screens along with a caption that they submitted—all images were moderated using Aerva’s moderation engine to filter out inappropriate content. Poll2Screen is a SMS polling application that allows users to text message their votes and see the results in real-time.

The most popular application of the event was Aerva’s streaming Twitter widget which showcased the latest tweets with #OnMedia hashtag, allowing everyone to comment on the presentations and have their own dialog throughout the conference.

The two day executive event featured New York’s power players and top digital media CEOs, who engage in high-level debates on how the Internet is disrupting the world of media, marketing, advertising, and branding. OnMedia also showcased the emerging entrepreneurial CEOs who are revolutionizing the way media is being created, distributed, consumed, and analyzed.

Valeo of France Engages Attendees using Aerva’s Gaming Applications, QR Code and Poll2screen widgets

Valeo engaged visitors to its annual TechDays Event for two of its largest customers by using Aerva’s interactive Racetrack mobile gaming application on HD displays.

Valeo SA designs, manufactures, and sells components, integrated systems, and modules for automobile sector worldwide. The Paris-based company was founded in 1923 and is member of the CAC Next 20 companies. Valeo employs 61,400 in 120 production sites, 61 Research & Development centers and 10 distribution platforms in 27 countries. In 2010, Valeo had revenues of €9.6B.

O’Services, a French system integrator renown for interactive applications, installed screens for TechDay visitors. Aerva’s Racetrack application integrated users’ answers input from iPads in real-time and moved users’ cars around a virtual racetrack. The user engagement was heightened by the use of tablets, QR codes and Aerva’s Poll2Screen widget for interactive competition.

A World Rally Championship driver was there to support the Valeo event and signed autographs.

Aerva’s software platform, AerWave, is used by many global companies to engage users across multiple media channels. In addition, many interactive widgets from Aerva like the Racetrack widget, engages audiences across multiple channels, including social media, mobile, microsites, and more.

Taco Bell Uses Aerva Platform for Product Launch Tweet Off

Taco Bell as part of the Doritos Locos Tacos product launch created a Twitter campaign called Hometown Tweet Off. Taco Bell and its agency, DraftFCB picked Aerva’s Social Media Platform that provides real-time, moderated tweets with many metrics and fraud detection.

The Hometown Tweet Off was a contest that ran from February 16-20, 2012. Taco Bell’s call-to-action to consumers was enticing and designed to create a viral effect. In part, it read: “On March 8th, you can experience Doritos® Locos Tacos, a Taco Supreme® with a shell made out of Nacho Cheese Doritos® chips. Tweet your excitement using both #DoritosLocosTacos and #Contest to tell us why you deserve a visit from the @TacoBellTruck, loaded with Doritos® Locos Tacos . The tweet that gets the most retweets wins! More than a 1,000 winners could receive deliciously awesome prizes.”

Aerva’s Social Media platform provided most appropriate tweets in an ordered list of retweet counts to Taco Bell Microsites. Users could tweet from the microsite, Twitter or other Twitter clients. Aerva was picked by Taco Bell from a competitive field due to Aerva’s technology platform, social media and digital out-of-home expertise, and stellar execution history in complex, multi-channel campaigns.

Sinclair Pharma Engaged Viewers in French Tradeshow using Aerva Technologies

Sinclair Pharma employed Aerva technologies to engage tradeshow viewers during the French National Dermatology Congress (JDP 2011), an event held at the Paris Congress Palace at Porte Maillot, Paris, France.

O’Services, a French system integrator renown for interactive applications, installed screens powered by Aerva technologies, displaying the Poll2Screen widget, which showed the results to a questionnaire submitted by visitors from a fleet of iPad tablets. The real-timeresults took shape in Atopiclair® tubes which filled up relevant to the votes received.

Emilie Croissant, Communication Manager at Sinclair Pharma, affirmed, “O’Services demonstrated during this event a real ability to conduct Digital Out of Home operations from start to finish, while encompassing technology, content and customization. Their solution has energized our booth, delighted our visitors and intrigued passers-by. Their ability to make iPad voting so fluid while displaying results in real time on the screen shows a real technological mastery going from the tablet all the way to the screen. Through their performance, our stand was without contest the most audio-visually engaging and enticing across the JDP 2011 event.”

Sinclair Pharma’s Benjamin Girette also photographed visitors at the event adding to the dynamism and interactive atmosphere. The photos came up in a real-time stream made possible through Aerva’s Flickr widget. The photos alternated with YouTube videos of different brands marketed by Sinclair Pharma along with recent Tweets mentioning their news.

Nouara Boumancha, Manager of O’Services, stated, “O’Services and Aerva Inc. were proud to have participated in the JDP 2011 event at the Paris Congress Palace and to engage Sinclair Pharma’s visitors. It was indeed a magnificent opportunity for full-scale demonstration of the solutions offered by Aerva’s AerWave® while highly engaging with visitors in a crowded environment.”

Pre-Game to New Years Uber Party with Digital Interactivity by Aerva

Uber-Boston, a company that lets you request a car from any mobile phone, celebrated its 2012 kick off sponsored by Eventbrite Boston, Aerva, TaskRabbit, and Popchips. Storyville provided the perfect environment for a pre-game style party, utilizing a large projector display running Aerva’s interactive applications.

Throughout the night the audience was able to send text messages, Tweets, and photos to the giant display using Aerva’s popular Text2Screen, Twitter, and Pic2Screen widgets. Part of Uber’s promotions for the night included a chance to win $50 Uber credit to whoever sent in the best New Year’s resolution that they had broken in the previous year.

Uber is the fastest and easiest way to ride around Boston in style. To request an Uber car it’s as simple as texting your address or use the Uber Iphone or Android app to set your pick up location on the Uber map. Aerva enables real-time interactivity between mobile, social media applications and digital display networks (outdoor, place-based or enterprise). The high tech car service and Aerva’s interactive digital out of home solutions made for a memorable and fun party.

US Navy Awards Aerva, Inc. Additional Contracts for Digital Signage

The US Navy awarded two contracts to Aerva, Inc., a leading provider of digital signage software, to launch a base-wide network of digital displays for internal communications at the Naval Undersea Warfare Center (NUWC), Newport, Rhode Island. NUWC, which has over 5730 civil servant and contractors employed at its Newport location, licensed Aerva technology to manage content on 40-inch and 46-inch LCD displays on its vast campus. NUWC also licensed Aerva server technology that is integrated with the Navy Marine Corp Intranet (NMCI) network and conforms to the Navy’s server, Information Assurance (IA) security policy and other technology requirements.

In 2009, Pearl Harbor Naval Shipyard (PHNSY) in Hawaii also awarded Aerva contracts for shipyard video information and digital signage system on a network of 46 inch LCD screens placed in public areas, cafeteria, mechanic sheds and other shipyard locations. PHNSY is a regional maintenance center for the U.S. Navy’s submarines and surface ships and employees 4500 personnel.

The US Navy selected Aerva technology after multiple years of testing, obtaining proper approvals and other due diligence. NUWC is pleased that the Aerva system is 100% browser-based, conforms to the NAVY’s IA, server reduction and other policies. NUWC wanted to dramatically increase the Division’s awareness of key initiatives, timely command activities, and important internal communications.

Aerva’s flagship product for digital signage, AerWave, is a powerful software platform that allows the creation of customized, interactive display networks all accessible via any browser and connected securely to servers. AerWave gives its customers like the US Navy total control over multiple warfare centers, shipyards and offices, departments and even projects and individual users’ the ability to manage content, schedule them in one or many screens, and display dynamic messaging like RSS, weather, or enterprise data. Thus Aerva enables the US Navy to manage an increasingly scalable, secure and robust network screens in any location and any country.

Aerva’s Pic2Screen in Times Square used for Interactive Diabetes Awareness Campaign

Advocates of diabetes awareness month have sent hundreds of photos to the Kodak Billboard in Times Square by emailing a photo to Kodak@aerva.com. Aerva’s Pic2Screen technology has a web based moderation engine that allows rapid acceptance or rejection of photos.

The system sends back a trigger code to all users whose photos are accepted for public display. The trigger code is texted by users to display their own photos on the billboard at the time of their choosing. Pic2Screen, which includes a feature to post a caption to the photo in the “Subject:” line of the email was effectively used by the Diabetes advocates to send messages of healthier lifestyles, date of first diagnosis, and wishes for a cure.

“For anyone who attended this event last year, they know that this was an extremely emotional day as we stood in the middle of Times Square in New York City as people living with diabetes in a positive way from all over the world sent their pictures to the Kodak screen to help raise awareness of diabetes.”
– Noah’s Story (http://www.thediabetesdude.com/)

Old Navy Runs Countdown to 3 Day Sales Event using AerWave on Kodak Times Square Billboard

Old Navy, part of the Gap Inc. Brands, is running a 10 day countdown on Kodak’s Times Square billboard leading up to its special 3D three day sales event. Old Navy will be taking 3D pictures in select stores on Thanksgiving Day with use of Kodak products as one of the promotional activities. The countdown campaign along with other promotions running on the digital billboard rely on Aerva’s content scheduling platform, AerWave, to run media content and playlists.

AerWave easily integrates with social media and its dynamic mobile applications providing interactivity and user-generated content for digital out-of-home

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AerWave 4.7 Release

Aerva launches AerWave v4.7 with performance enhancements, improved reporting features, and scheduling customizations that allow advertising and entertainment display networks to be managed more easily. The AerWave update coincides with its beta removal, following a year of widespread usage by high profile brands and display network customers in many markets and geographies.

AerWave makes it simple to administer display networks and frees up operators to focus on running their businesses. The alerts feature has been revamped to indicate a greater variety of network situations to the user, which can help improve reliability for large networks. The ability to view live screenshots from any player means operators can quickly achieve visual confidence of the operation of the network.

Aerva cloud infrastructure has also been upgraded to facilitate the hosting of even larger networks. Our enterprise customers will welcome the ability to easily control thousands of displays using any browser running our secure web application, which supports granular user authentication and multiple subnetwork control.

Viacom uses Aerva Picture-to-Screen for 9/11 Tributes on MTV Screen in Times Square

Multiplatform Public Service Campaign “What Will You Do To Remember?” Features Lady Gaga, Fran Drescher, DJ Pauly D, Nas, Julianne Hough and Drake Bell

To commemorate the ten-year anniversary of 9/11, Viacom Inc. launched a multi-platform public service campaign to inspire Americans to participate in the U.S. “9/11 National Day of Service and Remembrance” by committing to good deeds, charity or volunteer service.

Aerva’s Picture-to-Screen technology is being used for Viacom employees, celebrities and New York personalities to send their pictures along with their “I Will” tribute to the MTV digital billboard in Times Square. Each submitter will receive a Keepsake Photo from Aerva’s systems after the submitter’s photo is captured live on the MTV board.

Aerva also designed and hosted the website for the public service videos on viacom.aerva.com for viewing and download. The PSA videos will be hosted by Aerva from September 6 through September 11, 2011 featuring artists and actors such as Lady Gaga, Fran Drescher, DJ Pauly D, Nas, Julianne Hough and Drake Bell, along with Viacom employees.

Viacom has also donated media across its properties to support the public service advertisements created by MyGoodDeed. Viacom’s digital platforms support the campaign with an “I Will” widget through which visitors can upload their personal response to the question “What will you do on 9/11 in tribute?”

Philippe Dauman, President and CEO of Viacom said in a press release, “Everyone was affected by the tragic events of September 11, which claimed the lives of so many family members, friends and colleagues. A decade later, we hope that our audiences and the entire Viacom family will pause to reflect on the profound impact of that day. We are proud to join this call to action and encourage everyone to make a personal tribute.”

For PSA videos go to viacom.aerva.com

HSN Sells Out Kodak Camera by Demonstrating Aerva Technologies with Times Square Billboard

All 20,000 Kodak M5370 Camera Sold Out in Ten 25-minute Sales Slots

Eastman Kodak Company (NYSE: EK) sold Kodak M5370 Camera exclusively on HSN TV channel on September 4, 2011 to celebrate Kodak’s 100 Million cameras sold over the last fifteen years. HSN used Aerva’s Pic2Screen photo application, to demonstrate the “Share” button that sends photos live from HSN TV studios to display immediately on the Kodak Times Square digital billboard. Aerva’s streaming technologies were also used to show the Kodak LED billboard live results directly to the TV studio for all viewers to see the “shared” photo in Times Square.

All 20,000 of the Kodak EasyShare M5370 sold at a special price on HSN for $149.95 including free shipping through ten 25-minute sessions on HSN. The Kodak EasyShare Touch M5370 digital camera is a 16 megapixel camera with 720p HD video capability, touch screen interface, Face Recognition feature and Share button to share photos and videos via email and on Facebook or Kodak Gallery.

“HSN continues to be the launching pad for new and innovative technologies,” said Sandy Conrad, SVP of Merchandising for HSN. “Offering the new EASYSHARE TOUCH Camera to our customers first and helping celebrate the 100 Millionth Kodak camera sold, is another step in what has always been a very successful partnership between HSN and Kodak.”

“The partnership with HSN is a natural fit for us to launch our new EASYSHARE TOUCH Camera and we are excited to give customers an exclusive opportunity to purchase it before anyone else. HSN customers expect a great product from a brand they trust, at the right price,” said Phil Scott, Vice President of Marketing, Digital Capture and Accessories, Kodak. “This camera has added features that make it simple to share your photos to your favorite social networking sites or email addresses with the Share Button.”

www.aerva.com
www.hsn.com
www.kodak.com