Sports Club/LA is a collection of seven luxury health, sports and fitness complexes located in some of the country’s most exciting and vibrant cities. These unrivaled urban clubs offer their members stunning amenities, award-winning programming and cutting-edge technology, all of which create an experience unlike anything in their industry.
With the power of AerWave, Sports Club/LA is able to display time-sensitive announcements, promote in-club campaigns, and bring dynamic content to members via AerTweet for streaming Twitter content, health and fitness RSS feeds, posting information and QR codes, video, real-time weather and more.
Sports Club/LA needed a technology-driven solution to eliminate paper marketing materials as well as the ability to centrally control content being pushed to multiple screens across their seven locations – including display schedules, social media integration, and dynamic content creation.
Aerva’s technology has enabled Sports Club/LA to remotely manage screens with custom content and layout, social media components, real-time operational announcements and other streaming feeds. In addition to the Club installations, AerWave has been used for offsite events such as the Life is good Festival allowing Sports Club/LA to show Twitter via AerTweet.
Sports Club/LA installations combine the technology of digital signage, the excitement and flexibility of social media, and the visual appeal of custom branding to deliver a powerful viewer experience.
“We are continuously exploring ways to enhance our Clubs and our Members’ experiences. From dazzling four-panel 60-inch LCD monitors to a planned seven-foot tall LED screen outside of our Lincoln Square location in New York City, Aerva’s cutting-edge technology has been a tremendous addition to our state-of-the-art health and wellness Clubs, It’s revolutionized how we communicate to our Members – both in design and in responsiveness.” said Teresa Coffey-Gordon, CMO of Sports Club/LA.