Pre-Game to New Years Uber Party with Digital Interactivity by Aerva

Uber-Boston, a company that lets you request a car from any mobile phone, celebrated its 2012 kick off sponsored by Eventbrite Boston, Aerva, TaskRabbit, and Popchips. Storyville provided the perfect environment for a pre-game style party, utilizing a large projector display running Aerva’s interactive applications.

Throughout the night the audience was able to send text messages, Tweets, and photos to the giant display using Aerva’s popular Text2Screen, Twitter, and Pic2Screen widgets. Part of Uber’s promotions for the night included a chance to win $50 Uber credit to whoever sent in the best New Year’s resolution that they had broken in the previous year.

Uber is the fastest and easiest way to ride around Boston in style. To request an Uber car it’s as simple as texting your address or use the Uber Iphone or Android app to set your pick up location on the Uber map. Aerva enables real-time interactivity between mobile, social media applications and digital display networks (outdoor, place-based or enterprise). The high tech car service and Aerva’s interactive digital out of home solutions made for a memorable and fun party.