Aerva helps kick-off the Blacks In Tech Meetup event at South by Southwest Interactive Conference (SXSW) hosted by Ogilvy & Mather North America. The 2nd annual BIT Meetup is a celebration of diversity at Carver Museum and Cultural Center and covers a wide variety of technological perspectives. The event discusses the impact a multicultural and multi-ethnic society has had on technology and the digital space.

To enhance the level of engagement, Aerva ran it’s popular social media Twitter widget alongside sponsor logos. Aerva’s technology, which can be shown on any display, was projected onto a large screen for participants to see and contribute to. The Twitter widget dynamically updates itself to show the latest tweets, in this case with #BlacksInTech as the hashtag. The result is an easy way for people to comment and encourage conversation as the panelists presented their topics.

Featured panelists include musician and new media pioneer Ryan Leslie (http://www.ryanleslie.com/), Kety Esquivel (http://www.ketyesquivel.blogspot.com), CEO for Latinos in Social Media; James Andrews (www.BeEverywhere.tv), founder of digital strategic consulting firm Everywhere, and Nichelle Stephens (http://keepingnickels.com/), blogger and social media expert.