Aerva and Ogilvy had a successful Outernet event in NYC during the launch of the Ogilvy Digital Labs with some of the most forward thinking and valuable new media service providers. Aerva was selected to be center stage during the entire event, demonstrating the latest in digital signage and mobile interactivity.

The media experts at Ogilvy presented the audience with topics such as Retail POS & Event Digital Marketing, On-the-Go Mobile Interaction & Internet Access, and Digital OOH Signage while Aerva’s powerful digital signage system displayed the latest Twitter messages, Text2Screen, Pic2Screen, and up to date poll results.

“Aerva’s technology enabled Ogilvy to add unprecedented engagement to our
event. We were able to display various multimedia, create interactive
polls and promotions and allow participants to submit questions for
speakers. Overall this created a highly interactive experience.” - Maria
Mandel, Senior Partner Executive Director - Digital Innovation & Director
of NA Digital Lab, Ogilvy

The Ogilvy Digital Labs has an aggressive plan to produce an information event every month. Sessions planned for the next several months include in-depth events on Gaming, Social Media Strategies and Tools, next Generation of Mobile Marketing and others.

Here is a 2 minute overview of Aerva helping power the launch of the Ogilvy Digital Lab NY. It was a great event with interactive Digital-Out-of-Home at the center, experienced marketers in the middle, and topped off with “Digitinis” on the roof.